“Whoever controls the media, controls the mind” – Jim Morrison
It sounds unbelievable but it’s true! Media changes people’s thoughts, things that they believe in, what they will wear or eat, how they will act or communicate with people. To throw light on how media sector functions and how impactful media is, an informative guest session was organized under CRCP Banner on 30th September, 2022 on the topic ‘Current Trends and Emerging Opportunities for Management Students in Media Sector’. Our honorable guest speaker was our very own alumna Ms. Anushka Sinha who is working as a Director for Kids Cluster in Viacom 18. She enlightened our 1st and 2nd year Marketing Students by sharing the scope and opportunities for marketing students in media sector. She imparted knowledge about current trends in the media sector. She emphasized on the fact that virtual reality will take the lead in marketing trends so those who are interested to work in digital marketing field should keep themselves updated about the emerging trends on digital platform. She summarized the session by highlighting the importance of data privacy and resolving the queries of the students interested to be a part of media sector.